"The first rule of Fight Club is you do not talk about Fight Club," barks Tyler Durden (Brad Pitt) to his minions — men raised by women. Breaking the rule, we're still talking about Fight Club, 15 years after its release this month — both the movie and the radical ideology grafted to the fictional club. In 2014, Fight Club speaks to us more so than in 1999, and that famous catchphrase continues to echo through the annals of pop culture and our political sphere.
Fight Club's very much a movie about men who "are not a beautiful or unique snowflake" (millennials must cringe watching the movie) and who enjoy destroying something beautiful just because they feel like it. David Fincher's masterpiece touches on themes like transitioning from a consumer culture ("Planet Starbucks," "Microsoft Galaxy") to an anti-consumerism culture where your stuff doesn't own you anymore. The underlying themes of rebellion sparked something inside of a generation that wasn't willing to kowtow to the pernicious powers that be.
In its wake, Fight Club indirectly spawned a lot of Project Mayhem-like behavior. A few weeks after Fight Club was released in theaters — it tanked at the box office but it now ranks number 10 on IMDb's "Top 250"best-movie list — the infamous Battle in Seattle riots, in protest of the WTO Ministerial Conference, broke out. Even back then, protestors fought against globalization, something Fight Club delved deep into with their shenanigans of vandalizing corporate headquarters, the satirical in-flight airplane manuals depicting people catching afire, and Durden and his cronies detonating several buildings housing credit card companies: "Out these windows, we will view the collapse of financial history. One step closer to economic equilibrium. It'll be like pay-per-view," Durden jokes about extirpating the financial institutions.
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